Sexy BMW i8 Plug-In Hybrid Falls To Sticker Price As Dealer Markups Wane

2015 BMW i8, test drive in greater Los Angeles area, Apr 2014

Any insanely alluring, attractive, enticing car will likely see dealer markups when it first goes on sale. Ask any potential buyer of a new Chevy Corvette or Dodge Hellcat model how much their dealership added to the sticker price for the first ones on the lot. And the same applied as well to the sexy, startling, technically advanced BMW i8… …read more