2016 Chevrolet Volt Ads: Attacking Prius, Leaf…And Bolt EV?

2016 Chevrolet Volt

The 2016 Chevrolet Volt, for which deliveries began just this week, is going into attack mode against the Nissan Leaf and Toyota Prius in a set of new ads. But in one of those ads, it almost feels as if GM is attacking its own (upcoming) product. They build on focus-group-themed ads that Chevy has launched against Ford, and its new F-150. In that… …read more